As Nigeria celebrates it’s 54th anniversary, OUCH unveils it’s customary Polo Shirts in celebration.
According to the Creative Director Uche Nnaji “As our beloved Nigeria marks 54 years as a sovereign and independent country, we have teamed with our international partners to produce three designs of beautifully crafted exclusive Nigeria at 54 Polo shirts for the discerning man and woman of style who desire to rep Naija, here and abroad”.
He continues, “At a time when we are grappling with the Boko Haram insurgency in the North and Ebola in the South, OUCH as a proudly Nigerian brand, desires to stand as one with all patriotic Nigerians to promote the values of UNITY, FAITH, PEACE & PROGRESS of our nation”
Unveiling this years collection are superstar models Bryan Okwara, Yolanda Okereke, Maria Miller (Miss Earth), Melvin Orji, Wendy, and Gbenro Ajibade. Joining the campaign this year with a breath of fresh air, are Co-Founder of The Future Africa Awards and Young Business Leader; Adebola Williams and Nigeria’s King of Soul; Timi Dakolo who are voices of this generation.
Multiple award winner and versatile soul singer Timi Dakolo also joins a growing list of celebrities as brand ambassador for Nigeria’s premium fashion and lifestyle brand OUCH. The Bayelsa born crooner who shot into prominence during his participation in the now rested West African idol in 2001, which he won, joins Nollywood sweethearts O.C Ukeje and former Mr. Nigeria Bryan Okwara amongst others.
Timi who two years ago set the standard for songs of patriotism and allegiance to the fatherland with his emotional song for Nigeria titled ‘Great Nation’, leads the bevy of respected young people as OUCH also unveils the independence polo collection.
The Nigeria at 54 Polo Shirt comes in Limited Edition and Regular and available at all OUCHLETS and L’Espace stores in VI.