Tomi Odunsi, Mo Eazy, Sharon Ojong, MaryJane Alabi, Victor Olaofe Others At Studio 29 Launch
Sunday 14th April saw the much awaited launch of the Africa Fashion Week London concession store STUDIO 29 at 29 Opebi road, Ikeja. In attendance were Victor Olaofe(Tinsel), Tee Y mix, Mo Eazy, Isi Atagamen, Sharon Ojong, Meg Alabi, Sarah Ofili and other glam guests.
Studio 29 is a designer hub retailing pieces from womeswear, menswear and accessories brands such as Adebayo Jones, AsakeOge, Alabi Couture, Yutees, Monijo Garnet, Kola Kuddus, Zebra Living, Ejiro Amos Tafiri, Sally Intiego and many more signing up everyday. Now open to the public with Lekki branch and the prestigious Oxford Street, London branch opening later in the year, the boutique will be stocking the best of African fashion designers around the globe. The boutique caters to the everyday needs for the modern fashionista. From day to evening, casual to occasion, there’s something for everyone in store. With it’s contemporary deco and furnishing, Studio 29 will also be open for event bookings, fashion tea parties and product press launches.
Designer items were up for sale at the launch with guests quick to grab a bargain of their favorite pieces. Monthly sales exhibitions will be held at the Ikeja branch with the next date slated for Sunday May 26.
Founder AFWL Ronke Ademiluyi says, “Studio 29 was specifically set up to give women and men access to the runway pieces they fall in love without having to break the bank. We recognize the increasing rise of the ever savvy fashionista and we want to fill a gap in the market” As applications from designers and exhibitors continue to stream in, Ademiluyi is confident Studio 29 will create an affordable chic platform and designer’s hub for established and emerging designers alike.
London based designer Asake Agoro of the AsakeOge brand says, “We always get enquiries from Nigeria about where our pieces can be bought, partnering with AFWL is a step towards giving our fans in Africa access to our ready to wear pieces and bespoke services”
Africa Fashion week London is set for 1st-4th August 2013 at the Old Truman Breweries in Shoreditch London with over 100 designers taking part and 30,000 guests expected in a much bigger affair than the previous edition. AFWL is currently receiving applications from designers across the globe keen to reach an international audience in one of the quirkiest fashion capitals of the world. With other projects in the pipeline such as Nigeria’s Next Top Designer and Face of Africa Fashion Week London. The AFWL brand is pursuing it’s vision to expose African Fashion to the world.