Over the last few days, you may have seen some memes on social media, tagged #YepaChallenge. From Instagram stars like @Maraji_ and @EmmahOhMaGod to Twitter Overlords like @Omojuwa, various personalities captured the feelings of shock, alarm and even amusement, when things go surprisingly wrong in life!
@Omojuwa .when you call out all the digits of #2500 mtn card for somebody on the phone only to realize you are in a molue #YepaChallenge pic.twitter.com/ZdEVUIP2M5
— KING (@Ekenzybeats) July 6, 2017
What you may not know is, #YepaChallenge was sponsored by Custodian and Allied Insurance PLC. The company believes insurance is about planning ahead to “avoid stories that touch”. Whenever calamity happens, you have a choice of either shouting, “Mogbe!” in defeat, or you can breathe, because you are insured.
#YepaChallenge is the first instalment of Custodian’s #TomorrowIsBeautiful online campaign. Despite all we see today, Custodian believes tomorrow is filled with hope, and insurance is one way to assure a bright future. By helping you plan for your child’s education, your home, business, vehicle, travel or legacy, Custodian can help you shape the life you deserve.
See some tweets below;
When you wake up at 9am after studying all night and realize the exam started at 8am. #YepaChallenge pic.twitter.com/FOoG8Y0hX7
— DaddyMo ?? (@officialdaddymo) July 4, 2017
After copying the best student in your class and you realize you did not write your matric number #YepaChallenge pic.twitter.com/jcyN4Sand9
— Tunde Eleniyan ? (@KobokoGCFR) July 4, 2017
#YepaChallenge Yepa is when you go to a Yoruba wedding and Jollof rice finishes before getting to your seat pic.twitter.com/hbq8jEUQuM
— Anna Lee. (@_Vanity___) July 4, 2017
After you spend N200k for DNA test but the child is still yours. #YepaChallenge pic.twitter.com/fojwX4vyx0
— Chidi Okereke (@Chydee) July 5, 2017
When u approached ur generator with a keg of fuel in ur hand 5 minutes b4 champs league final kickoff and this is all u see #YepaChallenge pic.twitter.com/HvF1od8BvK
— Citizen Gbenga (@citizenshangout) July 4, 2017
@Omojuwa .when you call out all the digits of #2500 mtn card for somebody on the phone only to realize you are in a molue #YepaChallenge pic.twitter.com/ZdEVUIP2M5
— KING (@Ekenzybeats) July 6, 2017
To learn more about the #TomorrowIsBeautiful social media campaign, follow @CustodianPLC on Facebook, Twitter, Instagram and LinkedIn.