Nigerian singer Tiwa Savage is calling out popular media company, Pulse.ng, following an opinion piece about her brand and recent album, Celia.
The singer took a swipe at Pulse music editor, Motolani Alake, for his piece “Tiwa Savage’s Failing Brand And The Larger Issue Of Mungo Parking”.
Recall that Savage’s latest album made it to Time Magazine as one of the 10 Best Albums of 2020. Then Motolani wrote an opinion piece on Savage’s musical career and it may seem as though to most people, he came off too harsh.
In the wake of @TiwaSavage's inclusion on @TIME's list of the best albums of 2020 and the twitter storm she created, it feels like the right time for this opinion piece on her brand and the larger issue of 'Mungo Parking.'
You can read my opinion below;https://t.co/egfKYO2xWf
— Motolani Alake (@OneMotolani) November 29, 2020
In his article he describes Tiwa’s behaviour towards the international media as “Mungo Parking”
Mungo Parking: “An act of gentrifying, tokenizing and renaming or repurposing existing African pop culture concepts into what they are not. Usually, this is based on agenda, paid promotion, misinformation and/or ignorance by foreign media.”
He also pointed out how Tiwaโs brand has not been properly represented in a while.
“Her brand managers are also not helping matters. Itโs even worse that they hadnโt the slightest understanding of the Nigerian realities.”
According to him, the international media do not do their homework before they make their lists to recognize an African artist for their projects. Half the time they are sectioned in the wrong category, and not properly represented which makes them less credible.
“A few months ago, Tiwa Savage literally thanked Essence Magazineย for including her onย a list of rappersย when the closest she is to being an emcee is her gorgeous sleeve tattoo. Yet, she still endorses foreign media over local media and expects us to take that endorsement seriously?
Foreign media is the worst ground of reliable information on African artists.”
Tiwa is having none of that and has since made her displeasure known in a series of tweets calling out the media publishing company, Pulse, and its journalist.
guy you came to my house to do interview then you asked for pictures. Bitch you are a fan. Fuck you @onemotolani ๐
— Tiwa Savage โ๏ธ (@TiwaSavage) November 29, 2020
๐คฃ๐คฃ๐คฃ you know how to diss out but you no fit take am when someone speaks up. Struggling brand ke. Even my son bagged more money than your whole company @OneMotolani @PulseNigeria247
— Tiwa Savage โ๏ธ (@TiwaSavage) November 29, 2020
Iโm glad you know itโs YOU guys I was talking about. โBecause say I quiet no mean say I be foolโ – donโt try and turn nigerian media against me to hide your guilty conscience. Ask all the media houses I have great relationships with them. What you did with this is pure EVIL. https://t.co/wZTfJSe4Bf
— Tiwa Savage โ๏ธ (@TiwaSavage) November 29, 2020
Nigerians, they say we are slow o @PulseNigeria247 @OneMotolani pic.twitter.com/ipTJbXAlQp
— Tiwa Savage โ๏ธ (@TiwaSavage) November 29, 2020
Do you think the review was too harsh or Tiwa should have handled it like a boss? Let us know your thoughts in the comment section.
Leave a Reply