Big Brother Naija, Nigeria’s most-watched reality TV show, is back for its ninth season and has once again secured partnerships with some of the country’s coolest and most relevant brands. These collaborations promise to bring an exciting and interactive viewing experience for fans, thereby making the show cooler.
Here are the top 5 brands partnering with Big Brother Naija Season 9:
1. Tecno
Tecno is a global smartphone brand with a strong presence in Africa, The brand has carved a niche for itself by offering stylish and feature-packed devices that cater to the needs of the young and tech-savvy consumer. With a focus on camera technology, affordability, battery life, and design, Tecno has managed to capture the hearts of millions of young Nigerians. Their partnership with Big Brother Naija aligns perfectly with their target audience, providing a platform to showcase their latest products and connect with a vibrant and engaged demographic. They have also in the past partnered with Afrobeats star Davido.
2. Colgate:
Colgate is a global leader in oral care and it brings its reputation for quality and innovation to the Big Brother Naija platform. With a history of over 200 years, Colgate has become a household name, synonymous with fresh breath and healthy smiles. By partnering with the show, Colgate aims to reinforce its brand image as a trusted companion for oral hygiene. W expect to see Colgate’s products integrated into the housemates’ daily routines, promoting the importance of oral care in a fun and engaging way.
3. Pepsi
A global beverage giant, Pepsi is not a stranger to the world of entertainment in Nigeria. They are one of the biggest forces behind Afrobeats artistes, with Wizkid, Rema, Tiwa Savage, Arya Starr, and Davido as their ambassadors. Their partnership with Big Brother Naija will undoubtedly power exciting moments and campaigns for fans to enjoy.
4. TravelBeta
Travelbeta is one of Nigeria’s leading travel agencies, helping customers with hotel, visa, and vacation packages. Travelbeta’s partnership with Big Brother Naija promises to offer exciting travel opportunities and experiences for both housemates and viewers.
5. VIVA
A leading detergent brand in Nigeria, The brand already has Nancy Isime as a brand ambassador. The brand has shown great foresight in partnering with Big Brother this year because the show has a lot of its target customers as viewers, from young folks to older folks.
These brands have a proven track record of connecting with young Nigerians, and their involvement in Big Brother Naija is expected to help them gain more publicity and connect with their users emotionally.
As the show unfolds, viewers can expect to see these brands integrated into various aspects of the Big Brother Naija experience, from tasks and challenges to exclusive content and prizes.