In a powerful collaboration, Queen Aderonke Ademiluyi-Ogunwusi, the global ambassador for the Queen Moremi Ajasoro initiative, joined forces with the Palace of the Ooni of Ife to empower 150 women in Ile-Ife. Through the “Queen Riders” program launched in 2023, these women received comprehensive tricycle training, paving the way for financial independence and entrepreneurship.
Today, the program reached a new milestone as the beneficiaries gathered at the Enuwa! Palace Hall for the second phase. Queen Ronke welcomed TVS and Max Asset Finance, partnering organizations that will provide crucial micro-financing opportunities for the newly trained riders.
In an inspiring address, Queen Aderonke reminded the women of their inherent strength and multitasking abilities. She emphasized that choosing a career as a “keke” (tricycle) rider should not be seen as a challenge, but rather as an empowered choice toward financial freedom.