The organisers have announced, in a mini release issued early Tuesday that the 2011 edition of Nigeria’s biggest music honours event, HipHopWorld Awards, will not hold in Lagos this year.
Executive Producer Ayo Animashaun, who founded the awards in 2006, also says the organizing committee has agreed to change the name of the award to THE HEADIES.
These and more, were contained in an exclusive release personally signed by Animashaun.
“We’re moving out of Lagos again” Animashaun who’s the CEO of Smooth Promotions, commented.
“This will be the second time we’re leaving Lagos. We had the show in Abuja in 2009 and Abuja showed us love. Since then there’s been clamor from different regions for us to come stage the awards there. And as a truly and proudly national brand we’re very open to moving the show all over Nigeria. So when the opportunity came again, we happily grabbed it!”.
Now in its sixth year, HHWA is the most remarkable and most credible Nigerian music awards show, rewarding excellence, creativity, popularity and musical genius within the pop music scene.
Speaking on the choice of the name THE HEADIES, Animashaun says “It was just a matter of time. Everyone in house has been calling the award that name forever; because that’s what we christened our plaque. I think the name is more hip and trendy, and it helps us place proper focus on the prize, which is the plaque; the headies; the prize to die for”.
No dates have been announced yet for this year’s event, but the producers say, because of the election and swearing in season, which will well drag into May, this year’s edition will not hold in May.
“Once we’re able to confirm all the details, we’ll announce a date” Animashaun says.
The awards’ secretariat is partnering with different State Government, an airline company, a team of corporate sponsors, as well as several entertainment companies, to make this year’s show “the biggest and the best” ever.