Women of Rubies, a groundbreaking platform dedicated to celebrating and empowering women, is excited to announce the Media Visibility Bootcamp 4.0.This signature event, crafted specifically for female entrepreneurs and emerging influencers, offers essential tools and strategies to amplify their media presence and create meaningful impact in their fields.

The Media Visibility Bootcamp is more than a learning experience—it’s a transformative journey. With expert-led guidance, interactive exercises, and a supportive community, attendees will gain the skills to elevate their personal brand, amplify their voice, and create a lasting impression. The two-day program is designed to help women excel in media visibility, boost their credibility, and advance in today’s competitive landscape.

“We are thrilled to bring the Media Visibility Bootcamp 4.0 to life, offering an invaluable opportunity for entrepreneurs to learn from top industry leaders,” says Esther Ijewere, Founder of Women of Rubies. “At Women of Rubies, we believe in empowering women through strategic media visibility. This bootcamp is designed to provide participants with the tools they need to elevate their brands and maximize their impact. We’ve seen the transformative power of enhanced visibility, and we are here to help our community shine.”

Event Details:
Dates: December 7th & 8th, 2024
Location: Online via Zoom
Registration link:: womenofrubies.com/mvbc4
Enquiries, collaboration, and sponsorship: mediabootcamp@womenofrubies.com

Meet our Inspiring Industry Speakers:

Esther Ijewere – Multi-award-winning Media Strategist & Founder of Women of Rubies

Esther Ijewere is a multi-award-winning media strategist, founder of Women of Rubies, and passionate advocate for women’s empowerment. She convenes the Media Visibility BootCamp and Sip and Network and is a columnist with The Guardian newspaper. Through her platform, Women of Rubies, and The Guardian, Esther has featured over 1,000 inspiring women, amplifying their voices and stories globally.

Prudence Zoe Glorious – PR Expert, PZG PR
Prudence Zoe Glorious is a Tanzanian thought leader and strategist, redefining public relations and strategic communications across Africa. As CEO of PZG PR and Strategic Advisor at The Foundation for Civil Society, her work spans youth empowerment, philanthropy, and sustainable development. With over 11 years of experience, Prudence is known for using strategic communications to bridge divides and drive social impact. She is also an accomplished author and philanthropist, dedicated to improving the lives of marginalized communities.

Sophia Etuhube – Renowned Journalist
Sophia Etuhube is an award-winning journalist, storyteller, and entrepreneur dedicated to uplifting communities through human interest stories. Currently a reporter and editor at CBC/Radio-Canada, she highlights diverse experiences, particularly those of immigrants in Canada. As CEO of Softlanding Canada, she provides essential resources and guidance tonewcomers, easing their transition into a new country. With a solid background in Nigerian media and a master’s in organizational management, Sophia uses her voice to inspire and champion the underrepresented.

Heather McWilliam – Founder, Brave Inspires Brave
Heather McWilliam is an award-winning entrepreneur and changemaker who has redefined bravery through her journey of overcoming workplace abuse and advocating for mental health. After a decade as a police officer in Canada, she founded Brave Inspires Brave, a movement that empowers individuals to embrace leadership and foster conversations about trauma and resilience. Her landmark victory in a Human Rights case against a major police service has highlighted the need for systemic change in law enforcement.

Kesiena Edafiogho – Career Coach & IT Consultant
Kesiena Edafiogho, known as Sena, is a trailblazer in the Canadian tech industry and an inspiring figure for immigrants. With a diverse academic background and over 15 years of IT experience, she has consulted for top banks and government offices, specializing in digital transformation and project management. As the founder of Synergy One Consulting Corporation, Sena empowers new immigrants and career changers through tailored

Sabine Soumare is the Executive Director of the Women Entrepreneurship Knowledge Hub (WEKH) within the Diversity Institute (DI). In this role, she is committed to amplifying the impact of women entrepreneurs across Canada. Collaborating with ten regional WEKH hubs and over 250 partners nationwide, Sabine works to build partnerships, share knowledge and promote best practices, advancing a more inclusive and supportive entrepreneurship ecosystem for women.

What You’ll Learn:

1. Personal Branding Essentials: Insights on how to stand out in your industry.

2. Media Visibility Strategies: Proven techniques to enhance brand recognition.

3. Storytelling Skills: Methods to craft compelling narratives that resonate with audiences.

Since its inception in August 2023, the Women of Rubies Media Visibility Bootcamp has supported over 300 women and featured more than 30 inspiring speakers. Don’t miss this chance to join an empowering journey and take your brand to new heights!