The first winner of the Multichoice Nigeria ‘presents the Fashion Protege, Oisetohanmen “Omon” Isinugben who is the Creative Director of Abuja-based fashion label Belois Couture is someone to watch out for. Not only did she win the first season of Africa’s leading fashion TV reality show, she has backed it up with a great post-win collection.
Belois Couture which launched in 2012 celebrates the modern woman who embraces excellence in every aspect of her life including her fashion choices. Gathering inspiration from the 70s and 80s, the label offers elegant, original, youthful yet timeless pieces. The new collection has been christened “Átómu“.
“Átómu” is an Ishan word which translates as ‘growth/beginning’, the designer has described the collection as a representation of her “exponential growth” during the show. She goes on to explain –
“I thought of the life of a woman and how she evolves with each stage, from infant to toddler to teenager to adulthood, and in every stage she becomes better as she appreciates her femininity and that is what I tried to show with every piece in the look book. This embodies what I was at the Fashion Protege.“
See photos of her collection below:
Facebook: Belois Couture
Photography: TCD Concept
Styling: Ebun Aboderin
Model: Chika Emmanuella for Beth Models
PR: Redrick PR