Heidi Klum opened the show which was circus-themed while Kim Kardashian and David Hsselhoff dressed as an astronaut were amongst the presenters for the evening.
Bieber won awards for Best Male, Best Pop and Best World Stage. Carly Re Jepson, who is signed to Bieber’s Schoolboy Records, won two awards: Best Song for “Call Me Maybe” and Best PUSH. Jepson also performed during the awards show and even crowd surfed.
No Doubt, PSY famous for “Gangnam Style,” Pitbull, Rita Ora, Alicia Keys, the Killers and Taylor Swift also performed on the stage in Frankfurt.
Taylor Swift won Best Female, Best Live and Best Look.
In addition to performances, the late Whitney Houston was awarded Global Icon, the third to receive the prestigious award after Queen and Bon Jovi.
Below is a full list of winners from the 2012 MTV EMAs.
Best Female
Taylor Swift
Best Male
Justin Bieber
Best New Act
One Direction
Best Song
“Call Me Maybe,” Carly Rae Jepsen
Best World Stage
Justin Bieber
Best Video
“Gangnam Style,” PSY
Best Rock
Linkin Park
Best Pop
Justin Bieber
Best Look
Taylor Swift
Best Alternative
Lana Del Rey
Best Hip Hop
Nicki Minaj
Best Live
Taylor Swift
Biggest Fans
One Direction
Best PUSH
Carly Rae Jepsen
Global Icon
Whitney Houston