You can still record a massive business growth and productivity in your business despite the spread of the Coronavirus pandemic. The following are tips on how to promote your business amid Covid-19:

  1. Develop a relationship with your customers through e-mail marketing. E-mail marketing is a great way to stay in touch with clients and prospective clients. To succeed with email marketing, you need to give something of value away for free in exchange for the customer’s email address.

2- Offer a free product or service. Studies have confirmed that people are more likely to accept something for free than they are to pay for it. Whatever you offer, be sure to secure the customer’s contact details so you can get in touch with them later and then up-sell those customers to your paid services in the future.

  1. Use business listing like google my business and Google local. Google my business is an especially powerful way to list and verify your business at no cost. It helps organizations and businesses to attract new customers, increase leads and meet customers needs, providing them with details that relates to your business.

  2. Use the 80-20 Pareto Principal to identify and market your high-value customers. If you can identify the type of client generating the most income for your business, you can gear your online marketing directly to that type. Identifying this type helps you to increase sales and overall profit for your business.

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