MCM- WHY WE ADMIRE JASON CHUKWUMA NJOKU
Our mcm this Monday is Jason Chukwuma Njoku, a Nigerian entrepreneur, film magnate and African start-up investor.
He is the co-founder and CEO of iROKOtv, one of the early video-on-demand movie platforms for Nigerian movies (also known as Nollywood).
Married to actress Mary Remmy Njoku, iROKOtv is Njoku’s 11th attempt at starting a business.
He came up with the idea of launching a new distribution platform for Nollywood whilst living at home with his mum, aged 30, after a number of failed enterprises.
Having studied the industry from afar, he flew to Lagos, thanks to the financial help of his best friend Bastian Gotter, a fellow University of Manchester graduate, and started purchasing the online licences of Nollywood movies.
He worked from a two-bedroom apartment in Festac, Lagos, and struck a deal with YouTube in Germany to be the official channel partner for Nollywood company.
In 2010, Njoku and Gotter launched NollywoodLove, a YouTube channel, which was profitable within two months of launch.
In July 2012, he was cited by Forbes Africa as one of the ‘Ten Young African Millionaires to Watch. On 29 August 2013, Njoku was named as the CNBC All Africa Business Awards Young Leader of the Year for West Africa.
He has also been named as one of Fast Company’s Top 1000 Most Creative People in Business. We celebrate a resilient entrepreneur, Njoku Chukwuma as our man crush Monday!