October is the month of breast cancer awareness and the rather serious cause is being promoted by a slightly not so serious hashtag.

One too many pervs woke up this morning with smiles on their faces as they happily trended the hashtag and encouraged women to show their breasts on social media.

Is there a point to this seeming madness?

In order to raise awareness for breast cancer, women are encouraged to go without a bra today. It’s not entirely clear if there’s some sort of research linking breast cancer to wearing a bra.

So there you have it ladies and gentlemen, you’re guaranteed some free social media stares today.

Happy #NoBraDay

Leave a Comment