Easter Bunny Treasure Trail in ICM

Easter Bunny Treasure Trail
A treasure hunt to test the knowledge of shoppers on ICM stores & reward with cash prizes.
Easter Bunny Treasure Trail
•Easter Sunday, From 12 noon (5th April).
•The same shopper can’t find more than one treasure.
•Only those that can present a receipt of purchase on that day (Easter Sunday: April 5th) will participate.
•N10,000 is up for grabs for any shopper (10) that can discover eggs (treasure)
hidden in participating stores .
•Clues that will lead to the treasure will be dropped.
•Treasure trail is scheduled for Easter Sunday.
•Only shoppers that can show evidence of items bought on Easter Sunday will
•Prize money can only be spent in ICM and winners can only shop in participating
stores (Logos included in visual next slide.
CLUES will be dropped the eve of Easter Sunday (4th April) on all social media platforms of ICM.

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