A 15-year old entrepreneur Moziah Mo Bridges has sealed a 7-figure licensing partnership with the NBA.
The teenager’s Memphis based company Mo’s Bows have been given the rights to make bow and neckties with logos of NBA teams etched on them.
Mo’s Bows was founded when Mo was 9; he decided he wanted to begin making ties and took sewing lessons from his grandmom.
“I had my grandmom, and she helped me sew, and she helped me sew my first bow tie. And I’m so thankful,” Mo Bridges said, speaking to CBS.
Mo, at 12, went on the business game show “Shark Tank” where entrepreneur and fashion mogul Daymond John invested into his business after meeting Mo and his mother/business manager Tramica Morris.
Recalling his childhood, Morris said:
“I’d say, ‘Mo, go and get dressed,’ and he would come completely dressed in a suit and tie. And in my mind, it was his church clothes and it didn’t make sense, but in the last minute it was just, like, ‘all right, fine, let’s go’.”
Mo says he inherited his style from his dad, who always dressed well. According to Mo, “He would go to McDonald’s in a three-piece suit.”
At 13, Mo was included in the TIME’s Magazine’s Most Influential Teen List, and was invited by former US President Barack Obama to the White House.
Mo’s NBA ties will be sold through the company’s online store as well as retail outlets.
“My goal has always been to make Mo’s Bows a household name for kid entrepreneurship and men’s accessories. Partnerships like this one will help me reach my goals of having a full clothing line by the time I graduate from college. It feels really good to know a major company like the NBA believes in me and my vision to shake up the world through fashion,” Mo Bridges told Forbes.
“Moziah’s creativity and entrepreneurial spirit are an inspiration, and we are thrilled about the launch of the Mo’s Bows NBA Collection. We are always looking for ways to diversify our merchandise offerings and cater to our fashionable fan base, and couldn’t be more excited that fans will have a fun and unique way to show support for their favorite NBA teams,” said Lisa Piken Koper, NBA Vice President, Global Partnerships, about the deal.