Fashion

About That Curvy Life Collective Defies Fashion Norms AGAIN at Heineken Lagos Fashion and Design Week 2017

HEINEKEN LAGOS FASHION AND DESIGN WEEK 2017

For the second time in a row at Heineken Lagos Fashion and Design Week, Latasha Ngwube’s About that Curvy Life Collective has pushed Fashion industry boundaries in Africa – defying the stereotypical belief that plus-size, curvy individuals can’t be fashionable.
Already garnering accolades from international platforms like CNN Africa and Essence this year, the ATCL Collective Showcase is a major hot topic, and for good reason.

lagos fashion and design week 2017 lagos fashion and design week 2017 lagos fashion and design week 2017 lagos fashion and design week 2017 lagos fashion and design week 2017

Presenting a properly thought-out collection was of upmost importance to the creator of #AboutthatcurvylifeCollective, Latasha Ngwube. There is no doubt that Ngwube executed this objective seamlessly.

ATCL brought a brand new vibe to the LFDW runway, by featuring two new designers in it’s lineup, Osuare and Nori Clothing, who wowed the audience with their avant-garde designs and eclectic outfits, beautifully modeled
by plus-sized women who rocked the runway confidently.  In addition, contemporary menswear brand, Assian, which also showcased last year, did not disappoint, with bold, statement ensembles especially made for men of
all sizes who aren’t afraid to take chances with their style.

HEINEKEN LAGOS FASHION AND DESIGN WEEK 2017 HEINEKEN LAGOS FASHION AND DESIGN WEEK 2017

OLUWATOSIN OGUNDADEGBE FOR ASSIAN

OLUWATOSIN OGUNDADEGBE FOR ASSIAN

Matthew Gordon- Creative Director, ASSIAN

Matthew Gordon- Creative Director, ASSIAN

HEINEKEN LAGOS FASHION AND DESIGN WEEK 2017 TOOLZ

Featuring influential style icons including South African plus-size model and body positivity activist Lala Tshabalala (Miss Curvy Lala), the ATCL showcase comprised many memorable moments.

Speaking on the success of the ATCL Showcase, Ngwube notes that she is
thankful to Intel for returning yet again this year to support ATCL at
what is undoubtedly one of the foremost Fashion Week events in Africa. She
also thanks Heineken LFDW for the opportunity to include diversity in this
year’s showcase once again.

See all the amazing photos from the ATCL showcase below:

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